I Am Not Going To Sell Herbalux

"Pilot" (also known as "I Am Not Going to Sell Herbalux") is the debut episode for the dramedy series Ugly Betty. It is the first episode in the series, which debuted on September 28, 2006. In this episode we are introduced to Betty Suarez, an unglamorous woman in her 20s who starts work for a fashion magazine called "MODE", and in the process introduced to the harsh treatment she'll have to deal with from her more beautiful co-workers. She also meets with her boss Daniel Meade, who was just named the new publisher by his father. Daniel succeeds the revered Fey Sommers, who was killed in a hit-and-run that reeks of foul play. The announcement of Daniel being named editor-in-chief did not sit well with Wilhelmina Slater, the magazine's assistant editor, who greets his first day by giving him a gift with the "Danny" being misprinted (on purpose). Daniel isn't so keen about having Betty working with him because she is homely, so he plots to have her quit by giving her difficult and... full article at wikipedia